July  19, 2021 | 

• Motive.io, a Vancouver, British Columbia, Canada-based immersive training platform for enterprise, raised a seed funding of undisclosed amount.

Motive.io, the immersive training platform for enterprise, secures significant seed capital to fund the growth of its industry-leading platform. The seed round was led by Toronto-based venture capital firm N49P along with several Vancouver-based angel investors. This equity financing will allow Motive to deepen its Engineering, Sales, and Customer Success investments to better serve Motive’s growing roster of Fortune 500 customers.

Motive is focused on immersive technologies that offer corporate learning teams a medium to deliver essential skills training – especially for those industries that are contemplating training in a distributed fashion or engage in high-risk work that is better trained in the safety of a virtual environment.

“We’re excited about VR as a training modality, and Motive has succeeded in solving the barriers to widespread adoption. Their ever-growing list of Fortune 500 clients is testament to the fact that VR is the future of training and Motive makes it possible,” said Alex Norman, Partner at N49P.

“Adult education and corporate training has seen very little innovation since the advent of the internet. While traditional methods are known to offer a predictable, modest ROI, it’s now a well-established science-fact that virtual reality style training offers vastly superior learning outcomes – including measurably higher retention, engagement, and satisfaction. This seed investment serves as great validation of Motive’s transformative technology, and will help us expand our industry-leading platform, and provide our growing list of customers with an unprecedented level of support,” said Ryan Chapman, CEO of Motive.

Motive is dedicated to building solutions that overcome traditional impediments associated with immersive training; namely high production costs and the inability of corporate trainers to author or control their own content. The Motive.io platform allows IT departments to securely host Motive on their own hardware, or via their chosen cloud provider. Learning teams can use the Motive StoryFlow authoring tool to visually build and edit their own high-fidelity immersive scenarios without code or any prior experience.

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