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BRANDS

Ralph Lauren’s CEO points to two key investment areas to attract Gen Z

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Despite the noise surrounding artificial intelligence almost completely drowning out hype around the metaverse, Ralph Lauren’s CEO is not sleeping on virtual reality opportunities—and it seems to be paying off. The American fashion house known for its classic horse and rider silhouettes is navigating a modern landscape, where polo shirts are out but virtual avatars […]
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GAMES

NCSoft’s new AI suite is trained to streamline game production

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NCSoft, the publisher behind Guild Wars 2, has introduced a suite of AI language models named VARCO LLMs, designed to assist developers in generating fresh content such as images, texts, and digital characters. NCSoft labels VARCO as a comprehensive brand encompassing AI language models, products, and services. The company explains that VARCO stands for “Via […]
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